This Cali-style surf "woodie" Ariya will be at SEMA
Designed to stoke dreams and inspire EV owners to personalize their vehicles to fit their lifestyles, the Nissan Ariya Surfwagon concept reimagines the 2023 Ariya, the company’s first all-electric crossover, as a California-style surf "woodie" wagon.

Created by South Carolina-based Tommy Pike Customs on behalf of Nissan, the Ariya Surfwagon immediately draws the eye with a custom vinyl wrap featuring wood paneling and chrome trim evoking beach cruisers of decades past. The Surfwagon features "smoothie" 20-inch wheels with polished stainless-steel center caps, white-wall tires, a custom roof rack holding two 7-foot surfboards and a custom lowered suspension.

The Surfwagon is intended to provoke conversation and imagination about what vehicle customization looks like in a future of electric vehicles, as owners seek to modify their EVs to suit their hobbies and preferred activities. The Surfwagon retains all the utility and functionality of a standard 2023 Ariya, yet with a look and purpose that is decidedly unique.

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