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Discussion Starter · #1 · (Edited)
Hi all: I am new to the forum and enjoy reading your posts.

I visited my selected Nissan dealer today and spoke with the general manager. He knew nothing about delivery or the MSRP of the Ariya. He was fairly certain that his dealership would mark up the price though. He showed me blank price addendums which Nissan sent him.

This dealership is marking up many of their new cars by $4,995, which would be a deal breaker.

For now, it’s wait and see.

UPDATE: Like other in the forum, I called other Nissan dealers. On my first call to Priority Nissan of Chantilly, Va, the GM told me they would sell the Ariya at MSRP with no dealer add ons. He confirmed by email. I have changed dealers!
 

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Welcome @AJB!
What Ariya spec are you after? Are you considering any other EVs?
I reserved a Venture+. I have test driven the Ioniq 5 and the VW ID4. The Ioniq was a very nice car. unfortunately, all the dealers in the area are marking it up quite a bit. The VW was nice, but the reviews on the entertainment system were not good.
 

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Hi all: I am new to the forum and enjoy reading your posts.

I visited my selected Nissan dealer today and spoke with the general manager. He knew nothing about delivery or the MSRP of the Ariya. He was fairly certain that his dealership would mark up the price though. He showed me blank price addendums which Nissan sent him.

This dealership is marking up many of their new cars by $4,995, which would be a deal breaker.

For now, it’s wait and see.
Hey @AJB! That's really annoying that your dealer is going to markup the Ariya. Have you reached out to other Nissan dealers to see if they're doing the same?
 

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Originally I had mine reserved with Jeff Wyler Nissan in Louisville, KY. After calling them to see what there plan was, the sales rep told me it there will be a markup above MSRP. I called Byerly Nissan and they said they wouldn't and would put it in writing. I immediately went back to my reservation and changed it. Buyer beware!
 

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I confirmed with my dealer, Ken Garff Nissan in Utah, that they would also honor MSRP without markups on my reservation. Allocated inventory that they sell will have a markup, but mine will not. I was able to have them commit to that in writing as well.
 

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The 3 Orlando Nissan dealers I spoke with - all said $5K to $10K markup.

If the new EV bill passes, I'm moving my reservation to a Texas Nissan dealer (where my brother lives) where they don't charge markup on the Ariya order.
 

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This site has people posting what dealers are doing markups or not, though not many Nissan dealers listed, but people can add more to it.

 

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In my area here in PDX, I called four dealers today with this question (finally). Of the four, only 1 said that it is their policy that the pre-order holders will pay MSRP and MSRP only and are willing to put that in writing. Two others didn't say they would charge over MSRP, they just said they were not willing to make that commitment because they need to wait to see how the market responds. Only one was brave enough to say that there would be additional fees, but they didn't know how much yet. I'm happy to say that I moved my reservation to the one good dealer.
 

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I went to my dealer today. He said everyone with reservation# they are required to give MSRP Nationwide. He showed me other cars on lot with markups but said we are a special group. He said MSRP markup could happen if extras added on at factory which is out of dealers hands. Then you would have higher MSRP on arrival. He said all dealers should know they HAVE to sell at Msrp so maybe some dealers have not done their homework. If you have questions at Dealer the Internet sales guys is best person to talk to not someone on the floor. Sometimes it is better to just go to dealer and discuss vs emails or phone.
 

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I've had a mixed bag of responses from local dealers. I will be changing my chosen dealership to one that is committed to MSRP for reservation holders and is also not going to install a bunch of dealer-added stuff that I do not have a choice about. Some places said that they would install dealer-added accessories and that the customer would not have any control over that. The kinds of accessories they said would be installed are minor stuff like door edge guards and wheel locks, but also a "protection system" -- that supposedly "uses technology to work with law enforcement" to help recover stolen cars, locate them quickly, etc. I think an air tag might probably work just as good, plus don't leave the key in the car (doh!).
 
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